Consumer Brand & Innovation Consulting

Break through ambiguity & propel your brand forward

Consulting services can solve immediate challenges, fill in missing expertise, and alleviate team capacity constraints.

We specialize in ambiguous challenges in the consumer goods industry including CPG (disposables, food/beverage, durables), retail brands and consumer services. We break down strategy and innovation challenges into clear project plans and deliverables that give your brand team momentum.

I’m interested in brand & innovation consulting

CPG Brand & Innovation Consulting

Break through ambiguity & propel your business forward

Consulting services can solve immediate challenges, fill in missing expertise, and alleviate team capacity constraints.

We specialize in ambiguous challenges in the CPG industry, breaking down challenges into clear project plans and deliverables that give your brand team momentum.

I’m interested in brand consulting

Challenges we solve

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Brand Strategy
  • Strategic Plan Development
  • Brand Positioning
  • Brand Architecture/Structure
  • Competitive & Market Landscape
  • Custom Strategic Workshops
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Innovation
  • Domain/Segment Expansion Strategy
  • Innovation/Trend Landscape Analysis
  • New Product Ideation Workshops
  • Concept Development and Optimization
  • Research Methods, Planning & Execution
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Executional Leadership
  • Annual Marketing Plan Development
  • Media Plan Development w/Agency
  • Creative Campaign Strategy/Briefing
  • Marketing Project Management
I’m interested in brand & innovation consulting

Trusted to solve difficult challenges & enhance capacity

Gurulocity's ability to translate complexity into simple, easy-to-understand strategy was a huge asset to our team.

– Vice President/GM, Scotts Miracle-Gro

Gurulocity is a true strategic business partner. I am incredibly thankful for how they helped the Poise and Depend brand teams. Highly recommended.

– Marketing Director, Kimberly-Clark
Gurulocity's innovation process and final concepts tested extremely well and have now become the gold standard across our brands.
– CPG Marketing Director

TRAINING, COACHING & CONSULTING CLIENTS

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KEVIN NAMAKY, FOUNDER

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Kevin Namaky is the Founder & Advisor of the Gurulocity Brand Management Institute. During his 20 years as a CPG Brand & Innovation Director and as SVP Head of Strategy at a global brand strategy and innovation consulting firm, he created billions in new value for companies through winning strategic plans, new product innovation, and compelling marketing campaigns. A trained educator, he’s taught in classrooms, workshops, conferences and boardrooms, and has trained over 1,000 brand managers.

Kevin's experience includes work for Scotts Miracle-Gro, Capital One, Johnson & Johnson, Kimberly-Clark, Ubisoft, Formica, Bolthouse Farms, Gorilla Brands, Rare Beauty, Ancestry.com and Nestlé. He presently serves as VP Strategic Growth at Synergistic Marketing & Media, is a featured instructor for the American Marketing Association, lectures at The Ohio State University Fisher College of Business, and has been featured in Ad Age, Forbes, Fast Company and the CMO Council.

“I’M INTERESTED IN BRAND Consulting”