Open Session Announcement: Core Components of Branding

We are pleased to announce that we are running an open virtual training session for the American Marketing Association on November 3rd on Core Components of Branding. This in-depth training is typically only offered by the Gurulocity Brand Management Institute in closed, company-specific sessions. However, in partnership with the AMA we are making a one-time virtual version available to the …

Press Release: Gurulocity Launches Revolutionary New Way To Develop Great Consumer Brand Leaders

FOR IMMEDIATE RELEASE GURULOCITY BRAND MANAGEMENT INSTITUTE LAUNCHES A REVOLUTIONARY NEW WAY TO DEVELOP GREAT CONSUMER BRAND LEADERS Brand Management Accelerator Program Reduces Learning Curve for Brand Managers OCTOBER 3, 2022 (CINCINNATI, OH) — Gurulocity Brand Management Institute announces the launch of its Brand Management Accelerator (BMA) training and development program, a membership program designed exclusively for client-side brand management …

Open Session Announcement: How to Write a Marketing Plan

We are pleased to announce that we are running an open virtual training session for the American Marketing Association on September 22 on How to Write a Marketing Plan. This in-depth training is typically only offered by the Gurulocity Brand Management Institute in closed, company-specific sessions. However, in partnership with the AMA we are making a one-time virtual version available …

Speaking Announcement: Writing Powerful Creative Briefs

We are pleased to announce that we are running a virtual breakout session for the Agency Summit on August 25 on Writing Powerful Creative Briefs. We will discuss how to improve your creative briefs and how to work better with clients. While this is primarily an agency audience, brand leaders would also benefit from attending. You’ll learn key skills needed …

Open Session Announcement: How to Write a Creative Brief

creative brief training header graphic

We are pleased to announce that we are running an open virtual training session for the American Marketing Association on July 13 on How to Write a Creative Brief. This in-depth training is typically only offered by the Gurulocity Brand Management Institute in closed, company-specific sessions. However, in partnership with the AMA we are making a one-time virtual version available …

Open Session Announcement: Brand Positioning for Marketing Success

brand positioning graphic

We are pleased to announce that we are running an open virtual training session for the American Marketing Association on June 2nd on Brand Positioning. In partnership with the AMA we are making this one-time virtual session available to anyone who wants to attend. Great positioning is the heart of any sound brand strategy. While strategic plans, product roadmaps and …

Announcement: New Brand Management Training Program

All hands in

We are launching a new one-of-a-kind training & development program designed exclusively for client-side consumer brand leaders. The membership program combines training workshop content with live events and a supportive learning community, creating an in-depth, always-on brand management training platform. No more traditional classes that teach textbook theory over practice. No more conferences with high-level fluff that leave attendees with …

Open Session Announcement: How to Write a Strategic Plan

strategic plan training graphic

We are pleased to announce that we are running an open virtual training session for the American Marketing Association on March 23rd on How to Write a Strategic Plan. In partnership with the AMA we are making this one-time virtual session available to anyone who wants to attend. Marketing often plays a central role in the creation of long-term strategic …

Open Session Announcement: Brand Management Fundamentals

AMA Virtual Training - Brand Management Fundamentals

We are pleased to announce that we are running an open virtual training session for the American Marketing Association on January 19th on Brand Management Fundamentals. In partnership with the AMA we are making this one-time virtual session available to anyone who wants to attend. Marketing has become more specialized, driven by deeper specialization in digital, social media, influencer, PR …

Open Session Announcement: Big Creative Ideas and Feedback

Creative Development Training Graphic

We are pleased to announce that we are running an open virtual training session for the American Marketing Association on November 4th on Big Creative Ideas and How to Give Creative Feedback. In partnership with the AMA we are making this one-time virtual session available to anyone who wants to attend. The creative development process lies at the heart of …