Learn The 4 Marketing Myths That Hold Small Businesses Back - GURULOCITY Brand Management Institute

There’s no shortage of small business marketing advice out there. But the vast majority of it is either misleading or flat out wrong. So many self-proclaimed “experts” repeat this bad advice that it creates myths that many small business owners blindly follow.

Instead of a winning marketing strategy, most small business owners choose the same target, message, and tactics. Everyone looks, sounds and acts the same. There’s no differentiation and it’s a race to the bottom.

So I’m going to dispel 4 of the biggest myths at Ocean Conference in Cincinnati on October 11, 2018.

I’ll be speaking at the conference as part of the Small Business Owners Learning Community Workshop. The presentation is titled Forget What You’ve Been Told: 4 Marketing Myths That Hold Small Businesses Back (and what to do about it).

Come visit on Thursday afternoon where you’ll learn what to do to stand out, connect with your audience, and create a marketing system that actually works for you.

Kevin Namaky

Kevin Namaky is CEO at the Gurulocity Brand Management Institute, a marketing education company that trains and consults for notable brand teams including Kimberly-Clark, Scotts Miracle-Gro, Bolthouse Farms and Gorilla Brands. Kevin is a featured instructor for the American Marketing Association, lectures at the IU Kelley School of business, and has been featured in Ad Age, Forbes, Fast Company and the CMO Council. Previously Kevin worked for 20 years in the corporate and agency world growing notable brands. Follow/connect with Kevin on LinkedIn, TikTok and Twitter.