Open Session Announcement: How to Write a Creative Brief

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Note: this live session is closed/completed, however you might be interested in our on-demand course on How to Write a Powerful Creative Brief.


We are pleased to announce that we are running an open virtual training session for the American Marketing Association on May 25-26 on How to Write a Creative Brief. This in-depth training is typically only offered by the Gurulocity Brand Management Institute in closed, company-specific sessions. However, in partnership with the AMA we are making a one-time virtual version available to anyone who wants to attend.

In this two-day (2 hours each day), hands-on virtual workshop, you’ll learn the skills needed to write compelling briefs based on a sound strategy—produce great work and quicken the creative process. We’ll look at real-world case studies and best-practice frameworks that you can immediately implement in your business. You will leave with exactly what you need to write a great creative brief for your next advertising & communications campaign.

You do not need to be an AMA member to attend.

Don’t miss this chance to get some of our most in-demand concepts at a reduced rate.