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In this two-day (2 hours each day), hands-on virtual workshop, you’ll learn the skills needed to write compelling briefs based on a sound strategy—produce great work and quicken the creative process. We’ll look at real-world case studies and best-practice frameworks that you can immediately implement in your business. You will leave with exactly what you need to write a great creative brief for your next advertising & communications campaign.
You can get additional information about the training and sign up by clicking here. You do not need to be an AMA member to attend.
Don’t miss this chance to get some of our most in-demand concepts at a reduced rate.
Kevin Namaky is CEO at the Gurulocity Brand Management Institute, a marketing education company that trains and consults for notable brand teams including Kimberly-Clark, Scotts Miracle-Gro, Bolthouse Farms and Gorilla Brands. Kevin is a featured instructor for the American Marketing Association, lectures at the IU Kelley School of business, and has been featured in Ad Age, Forbes, Fast Company and the CMO Council. Previously Kevin worked for 20 years in the corporate and agency world growing notable brands. Follow Kevin on LinkedIn.