Open Session Announcement: How to Write a Creative Brief

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We are pleased to announce that we are running an open virtual training session for the American Marketing Association on May 25-26 on How to Write a Creative Brief. This in-depth training is typically only offered by the Gurulocity Brand Management Institute in closed, company-specific sessions. However, in partnership with the AMA we are making a one-time virtual version available to anyone who wants to attend.

In this two-day (2 hours each day), hands-on virtual workshop, you’ll learn the skills needed to write compelling briefs based on a sound strategy—produce great work and quicken the creative process. We’ll look at real-world case studies and best-practice frameworks that you can immediately implement in your business. You will leave with exactly what you need to write a great creative brief for your next advertising & communications campaign.

You can get additional information about the training and sign up by clicking here. You do not need to be an AMA member to attend.

Don’t miss this chance to get some of our most in-demand concepts at a reduced rate.